Bimbel Key - SEO-Optimized Company Profile
· Part of my work at DMII
Abstract: Developed a company profile website for a tutoring center (Bimbel Key) using WordPress, with a primary focus on Search Engine Optimization (SEO).
The Challenge
A new tutoring center, Bimbel Key, required a professional online presence to attract local students and parents. Beyond just having a website, their primary goal was to achieve high visibility in local search results to drive organic customer acquisition. The technical challenge was to build a website architected for peak Search Engine Optimization (SEO) performance.
The Solution
I developed the company profile portal for Bimbel Key using WordPress. To meet the core SEO requirement, I developed a custom WordPress theme specifically for this project.
By creating a custom theme, I was able to control every aspect of the site's structure and code, implementing SEO best practices directly into the foundation of the website. This included optimizing page-load speed, ensuring a mobile-friendly responsive design, creating a clean URL structure, and using semantic HTML to help search engines effectively crawl and index the site's content.
This project was an exercise in building a website where the primary deliverable was not just the site itself, but its potential to perform as a marketing asset.